Branding is a crucial aspect of any business, large or small. The foundation of a brand is a logo. We design a color scheme, logo, tagline, website, blog, marketing graphics, marketing brochures, marketing templates, and identity direction. Branding separates a company from competitors, and characterizes potential customers’ perception of what unique features a business may have to offer. Website and promotional materials communicate your brand to the public.

We develop and implement marketing strategies for social media profiles and maintain online marketing strategies. We coordinate various forms of social media channels, such as blogging, graphics production, social networking websites, chats, discussion boards, wikis, RSS feeds, and search platforms; boosting your brand impact. We convey passion and excitement for the business or products through writing, and maintain top-notch professionalism while avoiding grammatical or spelling errors.

Before launching a website and expecting visitors, providing valuable content is a must have. We don’t just target SEO friendly content; rather, we focus on the impact the content will have on target audiences which will open doors to building stronger relationships. We produce content marketing strategies and tactics that launch and grow businesses, while making content findable and shareable.

A content distribution plan is essential to achieving desired results from content marketing efforts. We conduct research to learn more about the group of people a business must target, and identify topics to mention in outreach to engage interest. We examine metrics from each site and create epic content that attracts the attention and interest of external outlets. Owned, earned, and paid distribution channels hold the best potential for marketing optimization. We split content, and measure which groups prefer versions matching their interests and agendas; building the perfect content marketing mix, before launching a larger campaign. Our testing and research is essential for raising brand awareness and exponentially increasing consumer reach, engagement, and conversion.

Optimizing for SEO can sometimes work against the opportunity for massive outreach; the potential for viralability of the content. Focusing solely on optimizing for search engines, means directly competing with popular phrases. Content that achieves the furthest reach, represents content that is original and new. There is a use for SEO, but to break away from the pack, equates to ignoring SEO and finding a natural path for writing powerful content. We will identify key performance indicators and target keywords and phrases that have a chance to rank and generate traffic while engaging and satisfying readers when they arrive through natural and organic content.

Every website and business is different; therefore, we provide more than just basic website maintenance packages. We offer speedy updates depending on the website maintenance plan needed; we have the right package to meet any need. Our routine website maintenance plans cover all services based on what type and how often a website needs to be maintained. We work with WordPress, Joomla, Drupal and a variety of other types of website software. Our aim is to take care of all the tedious, behind the scenes, webmaster related tasks — such as routine maintenance operations, content changes, hacked websites, cpanel functions, backups, security, theme or plugin fixes, and other various tasks — to make life easier and free up time for website owners.